Gary Vaynerchuk has a powerful message about marketing, business, and entrepreneurship that every real estate agent needs to hear.
If you want more leads for your business you don’t need to buy secret marketing systems, ninja marketing tactics, or $1000 marketing eBooks from the gurus.
You only need this.
First, create a great product and/or service that is above average from your competition.
Second, deliver a true experience to those people who inquire and purchase your product/service.
Finally, learn how to communicate and tell stories in all of your marketing (offline and online) so that you begin to “attract” people to your brand instead of trying to “Convince” people to it. This will create referrals and word of mouth marketing traffic.
Gary Vaynerchuk will then help you put this all together.
There are few others who produce as much valuable content and FREE content as Gary Vee does in covering everything in marketing, entrepreneurship, and business.
But what makes him different from so many of the other marketing people is that he actually practices what he preaches.
His family wine business, Wine Library, and his media company, Vayner Media.
Look them up. He’s the real deal.
Below I’ve assembled some of the best Gary Vaynerchuk videos and content where he specifically talks about real estate marketing.
In these videos Gary Vee answers just about every real estate agent has when it comes to Facebook Marketing for Real Estate Agents, video marketing, and generating more leads online are all there
Gary Vaynerchuk Keynote Address at the Danny Morel’s RELENTLESS Event in 2017
In this talk Gary speaks truth to a very large room full of real estate agents, salespeople, and entrepreneurs.
There is a really good question that is asked by an Intero Real Estate Agent at minute 33.
Gary Vaynerchuk Keynote Address from the INMAN CONNECT Conference 2016
This 50+ minute keynote has all of the answers and a very direct plan for what an agent should be focusing on for how to market their business online. It s one of the best single pieces of content from Gary Vaynerchuk for real estate agents.
Fredrik Eklund on the #AskGaryVee Show
In this episode of the #AskGaryVee show Fredrik Eklund from Bravo Networks show Million Dollar Listing New York comes onto the Gary Vee show and they talk real estate. Awesome episode
Canadian Real Estate Broker asks a Great Content & Video Question
A Canadian real estate broker asked a specific question about creating content videos. It s solid question and in GaryVee fashion he answers the question directly and gives direction with it.
Gary Vaynerchuk on the Tom Ferry Show
A pretty cool interview and talk
Gary Vaynerchuk Keynote at Re/Max 2011
ReMax brought Gary Vee to their annual convention in 2011 and this is how it turned out
Note: Even though this video is from 2011, Gary Vee s message is still just as relevant today as it was then
Mobile Agent TV asks a direct question to the #AskGaryVee Show
Right at the 6 minute mark is where the question comes in. It s an awesome question, watch it and you ll see what I m talking about.
More important is the answer, Own the Town
Mobile Agent TV comes back to the Gary Vee Show
Mobile Agent TV (these dudes rock) comes back with another awesome question for the Gary Vee show.
The fate of the real estate agent in the future? Here s the answer
Listen to the answer
In this Q & A Gary Vee answers a question and uses a real estate agent as an example on how to market and create your brand. The whole video with the speech and Q & A is awesome and I recommend you check it out in full. But go directly to minute 43:39 to hear the answer.
There’s another real estate answer at minute: 59:05.
Gary Vaynerchuk and Fredrick Eklund at the Asian Real Estate Association of America in New York 2017
In this video you’ll see Gary on a panel giving his answers to questions in front of a very large group of Real Estate Agents. It’s classic Gary Vee in a real estate setting.
Agent 2021, The LIVE Gary Vaynerchuk Conference
I had an event for the Women’s Council of Realtors that I was speaking at in Orlando during the Agent 2021 conference and could not attend. It was a real bummer.
In this video you’ll see a wrap up of the complete conference.
Make sure to listen to Gary Vee at minute 14:00. Here he gives one of the most valuable pieces of marketing that really will work for you.
The Future of the Real Estate Industry?
The real estate industry is being disrupted.
If you don’t know what that means just look at what happened to the music and travel industry, or look at what happened to Borders Book Store, remember them?
In the future, the job of the real estate agent will not be eliminated, but how much an agent gets paid is what is going to change.
However, it’s too early to tell if that is going to be a positive or a negative change for agents.
But I will tell you this: There are millions of dollars being invested into the real estate industry by tech companies who are all trying to change how this business currently operates, and one of these days they might just figure it out.
So what are we to do?
Well, it’s clear that the National Association of Realtors, regional MLS’s, and the brokerages are going to do anything about this issue. For them, it’s pretty much business as usual and hope for the best.
I believe it’s up to the rank and file agent to finally learn digital and let’s replace the leadership with actual agents who really understand digital and can chart the path forward.
This is why Gary Vaynerchuk’s message is so important for our industry if we want to have future generations of agent have the same opportunities that you have today.