In this episode we traveled to south Florida to meet with Jorge Guerra of RESF. You don’t want to miss this one.
The Costello & Costello Group from Seattle (they were Re/Max Agents) sent out this postcard and it reached the whole world, but not in a good way. This is a story that went viral online but this is not the way or the kind of attention that you want from a marketing piece that goes viral. Read about what they did, and why this type of marketing is just so bad and not even necessary. There is a better way.
Lowe’s recently announced that it was going to invest money into a company that drastically cuts real estate agents commissions. It caused an uproar on social media and agents across the country had a lot to say about it. In this article you’ll get my own take on this subject and what it means for you and your business.
The Eye In The Sky. It’s always there. On the streets, in public places, and yes in houses too. This is a story from 2013-14 about two New Jersey real estate agents. Many agents already have heard of this story by now, but in case you’re one of the few who haven’t here it is. […]